Remote - North America
Paraspace is one of the world’s leading NFT Financialization protocols with the vision to unlock universal liquidity for everyone; founded in 2022 with over 20 employees globally. Paraspace is well-funded by industry-leading investors including Sequoia Capital, Funders Fund, and Polychain Capital.
Team structure & scope of role
To be successful in this role, you have a “roll up your sleeves” attitude and a generalist marketing background. Ideally, you write copy, know what good design looks like, know how to speak to a user, know how to work with designers, have a general understanding of SEO best practices, and have experience with content creation.
This role will be primarily internally focused with the Marketing team, but will make decisions cross-functionally.
You are an outside of the box thinker with a high level of emotional intelligence, knowing when to have boundaries and when to flex with competing demands. As a culture add, you approach personal and professional relationships from a place of care, curiosity and open-mindedness. You genuinely care about the wellbeing of others and are actively keeping inclusion & diversity top of mind.
Manage company marketing narrative and craft strategies for the Marketing team
Review current marketing trends and create “stunning” campaigns to bring strong awareness to border crypto community
Create, fully manage, and execute all social media marketing contents and campaigns
Being able to represent our company
Participate in public events
Shaping news angles, preparing press materials, and building relationships with journalists at crypto and mainstream publications
Develop marketing department KPIs that contribute to overall business OKR
2-3+ years of marketing experience in the DeFi and NFT space
Proven capabilities at being the public face of a product e.g. interviews, podcasts, public events
Exceptional written, oral, interpersonal, and storytelling skills to express messages concisely and compellingly
Capable of writing email newsletters /copy, etc
A strong alignment to our vision and mission.