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Brand Identity
Visual Designer







CoW Protocol is on a mission to create the fairest and most efficient venue for exchanging assets on all EVM-compatible chains. Since launching a year ago, we have passed $15bn (yes, billion) in trade volume, and become the 4th most popular DEX Aggregator on the market – now we’re aiming for #1. If you are a high-performing team player who wants to work on some of the most important problems in Ethereum (MEV protection, batch auctions, and more), we want to talk to you!
Position: Full-time contractor
About the role
CoW Protocol is looking for a world-class designer that will build, maintain, and continually execute an iconic visual identity for its consumer-facing brands, CoW Swap & CoW Protocol.
The successful candidate will join a fast-paced, dynamic startup with significant traction and growth trajectory. They will report to the Head of Marketing, and work hand-in-hand with our Principal UI Designer.
What you’ll do
Build an iconic visual identity for CoW Swap and CoW Protocol, in collaboration with our Principal UI Designer
Set up and continually maintain a comprehensive design system in Figma
Partner with a copywriter (future hire) to develop breakthrough campaign ideas and executions that promote various aspects of CoW Swap
Design the majority of our consumer-facing visuals (yourself), including graphics, charts, video edits, and animations for our social channels, website, docs, forum, etc.
Create digital ads (with and without motion) for social media, display, and other channels
Create physical swag, sticker packs, banners, posters, OOH ads, and other collateral for a number of conferences and industry events where CoW Swap has a presence
Assist the frontend team by rapidly designing and implementing new UX/UI elements that push the boundaries of decentralized interface design, with an eye toward performance, accessibility, and fun
Help make our landing pages easily understandable and enjoyable to interact with
Build design into a competitive advantage for CoW Swap
Who you are
8+ years working on visual design for iconic brands
Demonstrated interest in DeFi and/or blockchain/crypto/web3
Technically excellent in all aspects of graphic design
Skilled in motion design, animation, and video editing
Highly creative; capable of big, conceptual thinking
Appetite to create best-in-class work on small scales (i.e. social posts, infographics, interaction design) as well as large
Understands how brands work, and how brands grow
Understands the creative process
Understands core UX/UI design principles
Understands how people behave online, how memes work, etc.
High degree of attention to detail
Able to identify opportunities for impact and work independently
Skilled in the English language – able to suggest copy improvements, catch grammar mistakes, etc.
What we can offer you
Flexible work environment: join one of our hubs in Berlin or Lisbon or work remotely with the option of joining a local coworking space
Regular trips to reunite with the rest of the team
High level of autonomy, independency, and ownership
Conference budget to keep up to date with the developments of the ecosystem
Learning budget to support your higher ambitions
Work alongside the biggest projects and names of the space
Impact: you are joining a startup where you can make a huge difference. Your work matters!
But most importantly - grow with us! We’re growing rapidly, the industry is expanding fast, and we have a lot to do

Cow Protocol

Senior Visual Designer

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